SMB AUTOS
SMB Autos is a trusted local automotive business providing a range of vehicle services to customers in and around Iver. Known for their reliable service and strong reputation in the local community, SMB Autos supports drivers with professional car repairs, servicing, and maintenance.
The Challenge
Although SMB Autos already had a website and a Google presence, several areas were limiting their ability to perform well in search results:
Their Google Business Profile needed optimisation to improve visibility in local searches and Google Maps.
Meta titles and descriptions across the website were not fully optimised for relevant keywords.
Multiple pages contained too many H1 headings, which made it harder for search engines to clearly understand the page structure.
The website needed stronger local signals to reinforce the business’s location and relevance for nearby searches.
These issues meant the website wasn’t fully supporting the business in attracting new local customers online.
The Solution
To strengthen SMB Autos’ online visibility, I implemented several key SEO and structural improvements:
Re-optimised their Google Business Profile to improve performance in local search results.
Updated meta titles and descriptions across the website to better target relevant keywords.
Reviewed and improved page headings, ensuring each page had a clear and properly structured H1.
Added an embedded Google Map to key pages across the website to strengthen local SEO signals.
Gathered new images and videos to improve the website’s content and make it more engaging for visitors.
Introduced tools and systems to help the team stay organised and manage their digital presence more efficiently.
The Result
Through these improvements, SMB Autos now has a much stronger digital foundation. The website structure is clearer for both users and search engines, local signals have been strengthened, and the business is better positioned to attract customers searching for automotive services in the Iver area.